MEET THE PEOPLE BEHIND THE BRAND

Joey Li - CEO & Co-Founder

We often get caught up in our busy lives and forget to be kind to ourselves or take time off to do something good for someone else. You feel good when you do good and when we do good, it’s all of our kindness and compassion put together that really makes a positive difference in the world.​ I hope Leiho inspires people to deliver more acts of kindness because at the end of the day, we're not only helping someone in need but we're actually improving our own wellbeing and self worth too.

Thuta Khin - COO & Co-Founder

Originally from Myanmar, I’ve had experience in working with NGOs to fight poverty in underdeveloped regions.​ I believe that there is room for everyone to make a difference in this world with a simple act of kindness, no matter how big or small. Through Leiho, I hope to inspire people to be creative in the way they give back to their local communities!

Calum Hill - Head of Brand Development

I think where we can do good, we should do good. I suppose up until now the high majority of my work life hasn’t included this as much as I’d like, it’s important to feel like your work has a purpose and with Leiho I feel like my work can also have a positive impact and provide support to those in need of it. My background in journalism, marketing, and voluntary work has always provided me with more happiness when the message is positive and the work is meaningful. It’s exciting to see that more and more businesses are setting a positive example and with Leiho I really look forward to the future work and positive messages that we can share.

Denait Petros - Head of Strategy

With my background in the not-for-profit sector, I was privileged to witness the amazing work of underserved founders. Coming across Leiho, it was clear from the beginning the heart of the brand is impact. Getting to see their community grow and grow and all their amazing initiatives, I’m excited to support the team take their impact to new heights.

Hugo - Chief Executive of Hugs

Mental Health and wellbeing support is a priority at Leiho. If you’re feeling low or if you need a pick me up, our CEH is here for to help you hug it out. He often helps pick up the sticks that our team leaves behind and knows how to put a smile on your face. Hugo also assists with sorting donations at our COO’s warehouse by sticking in his cute nose in every box.

Ralphie - Content Creator and Office Manager

Ralphie is regularly seen and featured on our @leiho_uk instagram stories and posts. He’s known for his talent and patience to strike a pose. Ralphie also assists with wellbeing support when he is present in the office. He ensures that everyone is not working too hard and that he is physically present for cuddles at all meetings.